My friend Deanna put this Pearl Izumi advert up on her blog and I was inspired to post it on mine because I love it so...
'Run
easy is an oxymoron. What is it about running that scares people so
much? Why do people feel they have to put friendly modifiers next to
running so everyone can feel good about it? Well, here's the ugly truth.
Everyone shouldn't feel good about running. It's hard. It hurts.
Running requires sacrifice and heart and guts. Any attempt to water it
down with feel-good adjectives is a slap in the face to those of us who
still hold running sacred. In fact, if you're running easy, odds are
you're not running at all. You're jogging. So do us a favor, don't run
easy. RUN HARD. RUN LIKE AN ANIMAL'